At present when this article is written there are more than 3.48 million applications on the Play Store only. The mobile application market is growing exponentially like never before and is expected to grow a lot. Have you ever thought about what steps you need to take before you publish your first APK?
Today we have brought the top 10 tips for your first APK
1: Catchy Name = A very famous person once asked what is in the name, Believe me in the world of advertising and marketing the name has a lot to do with it. A good catchy name always grabs the attention but eventually, the product needs to be of top-notch quality. If the name is just amazing and not the product then definitely your APK will not succeed in the market. Single-word name always attracts users’ attention. The name should not be difficult to pronounce and can be easily remembered by everyone, such a name should be chosen for your first APK application.
2: Test Properly – Testing is a very important step and it is always advised not to leave testing to the end customers, what this means is to get your all testing done and dusted in your development phase only. Software Engineers who are mainly responsible for testing are called QA(Quality Assurance) Engineers. There are many phases of testing in software development requirement planning, test planning, test case development, and many more.
Automation is also one of the processes of software testing, where you literally automate the whole testing process in a single click. There are many kinds of testing like Unit Testing, BlackBox testing, and many more. Do you know the very common tool that most of the Testers use to test APIs? It is the postman, that helps to test APIs (Application Programming Interface). This tool helps to connect with the backend without the front end.
3: App store optimization – Have you ever thought about what makes a mobile application rank at the top of the app store? Let’s consider an example, you search for a photo editing application on the Play Store and some results come and you see an application ranking at the top of the list. So what do the developers of that particular application do to rank at the top of the store? This process of ranking any APK at the top of the store is called app store optimization. Nowadays most IT companies have a separate team for performing SEO for various online products.
4: Have a proper Marketing Strategy – A good product without creative marketing is nothing. Every day thousands of applications get released on the Play Store so if you want to stand out in the traffic your marketing team needs to be solid. A good marketing strategy can give a kick-start to your product.
5: Know your target Audience – Knowing your target audience is very important. The product that you are offering is targeting which age range, what kind of people, what are the likes and dislikes of the target audience, and many more behavioral and emotional aspects of targeting the audience.
6: Make Amazing UI – In APK development you simply cannot compromise on User Interface. The better UI you have more the chances of user retention. The bounce rate will also be less if the User Interface is amazing. People in general wanted to use something that looked and felt good. Even when it comes to SEO (Search Engine Optimization) the lower the bounce rate better the chances of ranking on the Google search engine.
Do you know the very basic tool that is used for design purposes? It is the Figma designing tool. PSD(Photoshop Document) is also a very commonly used document when it comes to designing.
7: Less is more – It is often said that less is more which ultimately means in order to make your product succeed you need not offer a huge range of services instead just focus on the niche and the purpose due to which end user is using your product is the most important thing for you. Very often it is seen that many applications try to give so many services in a single layout and end up not giving the proper service that they were offering.
If the service that you have promised is good then people will use your application and will also share it with their friends and family members.
8: Have a core development team – The team will make your product go sky-high. You cannot compromise on having a solid core software development team with the right skills required for your product. A team of one architect with a lead combined with a senior software engineer and a few software engineers mostly makes a good team. QA(Quality Assurance) Engineers are also a very important part of a team, they are mainly responsible for making sure everything is in the right place and working properly.
9: Stick to your plan – Sticking to your plan is very important. Map out a plan and execute it accordingly. Slight amendments are always welcome and they should be a part of the process but the core plan should not change until there is a very high requirement.
Sprint planning and keeping a buffer for unresolved issues are also very important. When you work with the team you come up with so many things, like vacations, bank holidays, unplanned leaves, emergency leaves, and many more things you have to manage and map out a plan efficiently.
10: Blazing Fast – The application has to be run in a fast manner. You cannot expect your end customer to wait till the loader will load the User Interface. The application has to be run in a manner that should never become boring for the end customer. The end customer should never feel like his time is being wasted when he or she is using a particular application.
11. Right TECH Stack – It is more of a development lead work but instead one of the very important things when you are developing your first mobile application. Mobile applications can be made with the help of various technologies like Flutter, React Native, Angular Ionic, JAVA with Android Studio, and many more programming languages.
What is the front-end technology used, what is the backend programming language used, which ORM (Object Relational Mapping) is used, what kind of database is used, where the application is deployed, how many instances are allocated on the server, and how many more things play a crucial role in the development process?
12. Product Manager – Have you ever thought about the role that acts as a bridge between the client and the product development team? The role of the Product Manager is very important. In every team, there is a person who acts as a bridge between the client and the development team. It is the whole responsibility of a product manager to make sure all the client requirements are met properly and that the development team is also satisfied with the kind of work they are doing. Every software developer should be assigned tasks as on his or her experience and technical skills.
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